Shanghai Shimao Elf City Theme Park is an indoor and outdoor comprehensive theme park invested and built by Shimao Group, which consists of two areas: The Deep Pit Secret Area and Smurfs Paradise. Among them, the Smurfs Paradise is divided into the Maoshan King Area and the Smurf Area. Combined with the scenario story of Shimao's original IP "Lingshi Maoshan King", the Maoshan King Area "integrates modern sound, light, electricity, digital technology, automatic control and other high-tech, and feels the unique charm of parent-child travel and modern technology in the project experience of combining virtual and real, real and illusionary, and dynamic interaction." The Smurfs Area combines international IP with international advanced concepts and technologies to carefully build, not only rich and interesting amusement facilities, Smurf-themed interactive games, but also through indoor day-night alternating experience, Gargamel’s home and other animation landscaping, leading visitors into the fantasy Smurfs world.