At beginning of 2011, Mario Zaccagnini, an Italian young entrepreneur founded Eatalia La Dolce Vita, a cozy authentic Italian restuarant in the heart of Wudaokou, the so called academic center of Beijing where both local and international students live up to the university life. Eatalia was meant to be a piece of Italy in China and our primary scope was to deliver high quality food at affordable prices. The concept was well appreciated by the public and it soon became a hang out place for friends and food lovers. Within few months, it was refferred to as a gastronomical landmark in Haidian district.